Social media Isn’t Luck It’s a Science and David Mills has Perfected it!

Do you want to let new customers know about your services but are struggling to get the sales and recognition

you deserve on social media?

social media editing

David Mills can help!

I’m David Mills, an expert in marketing and video with proven experience in crafting engaging marketing and video content that gets results

I'm not just a video editor, I'm also a marketer and that gives you the unique opportunity of working with a video profesional that understands what it takes to convert traffic.

With expertise in Premiere Pro, Final Cut, Cap Cut, DaVinci Resolve and more, I bring experience and results to my clients in the world of video

My deep understanding of marketing strategy, audience behavior, and analytics ensures campaigns that not only look good but drive measurable results—boosting engagement, conversions, and ROI through data-backed creative decisions

David Mills UGC video

David Mills UGC video

David Mills UGC video

David Mills Golf Product video work sample

David Mills Promotional Video work sample

David Mills will Help You Dominate Social Media in Your Niche

Stand out as the go-to authority in your industry with a proven growth system designed to turn followers into loyal customers.

We identify what’s trending, what works, and how to position your message so it’s primed for maximum reach and engagement.

David Mills will take care of everything and make you look good!

David Mills will Film High-Quality, Scroll-Stopping Videos

You give us 2 hours of your time a month From concept to shoot, we create content that grabs attention in seconds

and keeps your audience watching to the end.

Every cut, caption, and effect is designed to not just entertain, but move your audience to take action.

David Mills will Edit your videos for Impact and Conversions

David Mills will Post

at the Perfect Times

for Maximum Reach

Your videos go live when your audience is most active—boosting views, engagement, and sales potential.

and keeps your audience watching to the end.

SOCIAL MEDIA MARKETING DONE FOR YOU

Video editing for Social Media

Social media is challenging but more and more of your customers are shopping for your services online and getting recommendations from social media to do so. Let us focus on this for you, so you can focus on what you do best. This takes 10 minutes to set up and we can start for you today.

Facebook & Instagram advertising plus Social Media that sells

Our Facebook and Instagram ad campaigns are built to drive clicks, calls, and conversions.

Whether you’re a real estate agent, dental practice, selling online, a salon, or service-based business, we target the right people at the right time with content that actually gets attention. Our difference is in the way we craft your offer around a creative ad that your target audience is already enjoying. People don't want ads that bother them, but they do want to engage and buy from advertising that speaks to their wants, desires, needs, and in a way that feels like they are consuming content they enjoy and not being sold to.

We can: Increase local leads and bookings Promote services, special offers, or new products, Retarget website visitors and social engagers and Turn your top content into paid traffic machines

You’ll get a custom ad strategy, weekly performance updates, and real-time insight into what’s working. And we scale what works.

Testimonial & UGC Videos That Convert

We create authentic, user-generated content (UGC) videos that build trust and creates social proof for your products and services 

Today’s buyers truthfully want real people, real experiences, and real proof. That’s why we help you showcase genuine feedback from real customers—or create scripted UGC that feels just as authentic. Whether you’re a dentist, realtor, coach, or online brand, we help you:

Build instant credibility with social proof

Increase conversion rates on landing pages, ads, and websites

Use AI to transform Google reviews into testimonial-style videos

Create influencer-style UGC from scratch, even if you don’t have any footage 

From “I didn’t know who to trust—until I saw this” to “I booked the moment I watched that video,” our testimonial and UGC content is designed to stop the scroll and build confidence in your brand.

David Mills edits Real Estate marketing videos

In today’s real estate market, it’s not enough to just show the property—you need to sell the lifestyle. With over 20 years of visual storytelling experience, I create scroll-stopping Instagram videos that go beyond simple walkthroughs. These videos capture the emotion, atmosphere, and lifestyle that potential buyers aspire to, turning casual viewers into serious leads.

Our Approach

I combine smooth cinematic editing, crisp agent voiceovers, and on-trend vertical formats to make every property stand out in competitive feeds. Each video is designed to:

Showcase every feature with intentional, story-driven pacing

Reflect your brand and market positioning

Drive engagement, viewings, and offers

Why It Works

Cinematic Appeal: Professional color grading, dynamic transitions, and polished compositions keep viewers watching to the end.

Agent-Centric Audio: Clear, confident narration positions you as the local expert buyers trust.

Social-First Strategy: Optimized for Instagram Reels, Facebook Stories, and TikTok to capture maximum organic reach.

Beyond the Video

The content is backed by a conversion system that turns the leads we generate into booked appointments—so you can focus on closing sales, not chasing prospects.

Results You Can Expect

Higher engagement rates on property listings

More booked showings from targeted audiences

Faster sales cycles by connecting emotionally with buyers

Stronger brand recognition in your market

CASE STUDY LIVING FUEL PRODUCTS

DAVID CREATED AI ASSETS AND LIVE ACTION TO MAKE THESE ADS

Case Study: Living Fuel AI-Enhanced Product Campaign

Overview

Mills Creative Marketing produced a series of six high-converting social media ads. The goal: blend realistic AI-generated product shots with lifestyle imagery, real people, and live-action video to create compelling, scroll-stopping content that connected with health-conscious consumers.

The Challenge

  • Create studio-quality visuals without a lengthy or costly photoshoot process.

  • Integrate product, lifestyle, and human elements seamlessly for a natural look.

  • Deliver content optimized for Instagram Reels, YouTube Shorts, Facebook, and TikTok in both organic and paid ad formats.

  • Maintain brand consistency across all six ads while showcasing different aspects of the product benefits and lifestyle.

Strategy

We developed a hybrid creative workflow combining:

  • AI-generated product imagery with accurate branding, textures, and lighting.

  • Lifestyle scenes with models representing the brand’s target audience.

  • Live video segments showing real product use, shot in authentic environments.

  • Story-driven scripting focused on energy, health benefits, and daily usability.

  • Social-first vertical formats optimized for retention and engagement.

Execution

  • Produced six unique social media ads, each highlighting a different product benefit or use case.

  • Used AI to create hyper-realistic product shots placed in kitchens, gyms, and outdoor wellness settings.

  • Filmed live-action lifestyle clips featuring real people preparing, mixing, and enjoying the product.

  • Integrated motion graphics, animated text, and upbeat audio for strong retention and clear messaging.

  • Delivered final edits ready for both organic posting and paid ad campaigns.

Results

  • Consistent, on-brand creative across all six ads, each with its own focus.

  • Increased ad engagement rates across Instagram and Facebook compared to previous static campaigns.

  • Positive audience feedback noting the natural, relatable presentation of the product.

  • Significant time and cost savings versus a traditional full-location, multi-day shoot.

Conclusion

The Living Fuel campaign proved that AI-generated imagery and live-action video can be combined seamlessly to create high-quality, conversion-focused social media ads—fast. With the right creative direction, this approach delivers both the visual impact of a premium photoshoot and the authenticity of real lifestyle content, all at a fraction of the traditional production cost.

CASE STUDY F.I.R.S.T. Institute Orlando

Our team created social media for this orlando based school

First Institute Instagram and Youtube Campaigns

  • Objective:

    First Institute wanted to increase brand visibility, attract prospective students, and boost engagement across social media platforms. We developed a dual-channel strategy for Instagram marketing and YouTube video campaigns, ensuring content was tailored to each platform’s audience, algorithm, and engagement style.

    1. Cross-Promotion & Audience Funnel:

      Instagram Reels drove traffic to YouTube for full-length content, while YouTube videos included CTAs to follow the Instagram page, increasing total community reach.

    2. Data-Driven Refinements:

      Weekly analytics reviews identified high-performing content types, optimal posting times, and audience preferences, allowing continuous campaign improvement.

    Results:

    • Expanded audience reach by targeting both fast-scrolling Instagram users and engaged long-form YouTube viewers.

    • Boosted engagement rates with interactive elements like polls, comments, and direct questions.

    • Increased brand recall through consistent visual identity across platforms.

    • Improved organic discoverability through keyword-rich SEO and hashtag strategies.

    Why It Worked:

    The success came from leveraging the strengths of each platform while maintaining a cohesive brand experience, creating a content ecosystem where Instagram and YouTube complemented and amplified each other. This holistic approach maximized both short-term engagement and long-term audience growth.

SOCIAL MEDIA MARKETING DONE FOR YOU

Getting started is easy

Social media is challenging but more and more of your customers are shopping for your services online and getting recommendations from social media to do so. Let us focus on this for you, so you can focus on what you do best. This takes 10 minutes to set up and we can start for you today.

CASE STUDY KIDS BEATING CANCER

Our team created social media for this orlando based CHARITY

Kids Beating Cancer Social Campaign

  • Objective:

    For Kids Beating Cancer Orlando, Mills Creative Marketing produced a hybrid live-action + AI campaign video to raise awareness and inspire donations. The goal was to create visually striking, shareable content that showcased the charity’s mission while keeping production costs low and turnaround fast—ensuring more resources stayed focused on the cause.

    The Challenge

    • Highlight the charity’s branded apparel in a dynamic, visually engaging way.

    • Integrate both real event footage and AI-generated scenes for maximum impact.

    • Deliver the project quickly to align with a fundraising push.

    • Keep production efficient so budget could remain focused on the charity’s mission.

    Strategy

    We combined live-action filming with advanced AI content generation to create a seamless, cinematic piece:

    • Filmed short clips of the shirts in real life to capture authentic movement, fabric texture, and branding.

    • Generated AI lifestyle models wearing the apparel, representing diverse supporters of the charity.

    • Designed virtual environments where the shirt could “fly” through inspirational settings, symbolizing hope and community support.

    Execution

    • Captured on-location live-action footage at the charity’s Orlando event.

    • Integrated AI-generated models to expand diversity and scenarios without additional casting or location shoots.

    • Used virtual camera moves and environmental animations to create the illusion of the shirt traveling through different scenes.

    • Edited into a fast-paced, emotionally resonant video designed for social sharing and event screenings.

    Results

    • Delivered nearly all of the visuals using AI, drastically reducing production time and costs.

    • Completed the project within days, enabling the charity to use it for immediate outreach.

    • Created a unique, eye-catching presentation that stood out from typical nonprofit videos.

    • Freed more of the budget to go directly toward Kids Beating Cancer’s life-saving mission.

    Conclusion

    This project proves that AI-powered production can make high-quality, emotionally engaging content accessible to charities. By blending authentic live-action footage with cinematic AI environments, Mills Creative Marketing helped Kids Beating Cancer Orlando deliver a powerful message quickly and affordably, inspiring donors and supporters alike.

David Mills Content Creator for Brands on Social Media

you tube creator support

Case Study: YouTube Golf Channel & Jack Nicklaus

Overview

A prominent YouTube golf channel partnered with David Mills to deliver high-impact video and motion design for a special award ceremony honoring golf legend Jack Nicklaus. The project included designing a custom show opening for the channel and transforming still images into dynamic motion sequences for the live event. With an extremely tight deadline, the focus was on speed, precision, and high production value.

The Challenge

Create a broadcast-quality opening sequence for the golf channel’s regular YouTube content.

Turn archival still images into engaging, moving visuals for an award presentation.

Ensure fast turnaround without sacrificing quality—meeting a critical event deadline.

Honor Jack Nicklaus with visuals that matched the prestige of the ceremony.

Strategy

We approached the project with a two-pronged production plan:

Custom Opening Sequence – Designed a smooth, professional intro to brand the channel’s content with cinematic golf imagery and bold typography.

Photo-to-Motion Transformation – Used advanced animation techniques to add depth, movement, and storytelling flow to still photographs, creating a video presentation that felt alive.

Execution

Produced a high-energy channel opening with golf course visuals, slow-motion swings, and branded graphics.

Applied parallax motion effects, camera pans, and subtle animation to still images for a dynamic award presentation.

Edited to event-specific music cues for emotional impact.

Delivered all final assets ahead of the deadline despite the rapid production schedule.

Results

The award ceremony visuals were well-received by attendees, elevating the presentation honoring Jack Nicklaus.

The YouTube golf channel gained a professional, recognizable opening that enhances every future episode.

Achieved fast turnaround without compromising quality, meeting both live event and content branding needs.

Conclusion

This project showcased Mills Creative Marketing’s ability to deliver cinematic-quality video and motion graphics under tight deadlines. By combining creative storytelling with technical precision, we helped both a YouTube channel and a live event honor one of golf’s greatest players in a visually powerful way.

UGC VIDEO CASE STUDY

Case Study: Great Wolf Lodge UGC Video

Overview

Great Wolf Lodge partnered with Mills Creative Marketing to boost brand awareness and increase bookings through authentic, high-impact short-form content marketing. The campaign centered on UGC-style video ads that showcased genuine family experiences, emotional moments, and the magic of the park. Videos were designed for Instagram Reels, YouTube Shorts, and TikTok, ensuring maximum reach across platforms where families discover and share travel ideas.

Strategy

Led by David Mills, our team developed eight unique UGC-style video spots blending real guest reactions, cinematic resort visuals, and playful storytelling. Each piece was crafted to feel organic and relatable, highlighting:

The excitement of the indoor water park

Immersive themed hotel suites

Family-friendly dining options

Interactive attractions and activities

By telling the story through the eyes of a guest, we created content that felt personal, trustworthy, and shareable—mirroring the kind of videos travelers naturally post themselves.

Execution

Produced 8 vertical, mobile-first UGC short-form video ads

Posted natively across Great Wolf Lodge social media accounts and paid ad platforms

Optimized for watch time, retention, and engagement

Incorporated voiceovers, motion graphics, and dynamic jump cuts to keep energy high and storytelling tight

Results

72.1% increase in ad engagement and reach across targeted social platforms

Significantly higher conversion rates for mid-week stays and seasonal getaway bookings

UGC content outperformed traditional brand ads in A/B testing by a wide margin

Strong lift in shares, comments, and organic tagging, with many viewers planning or booking trips after seeing the videos

Conclusion

This campaign proved the power of short-form UGC video marketing for the travel and hospitality industry. By tapping into what makes family vacations emotionally memorable—and delivering it through scroll-stopping, story-driven content—Mills Creative Marketing helped Great Wolf Lodge turn casual social media scrollers into excited, paying guests.

ai video

Using AI in Social Media

At Mills Creative Marketing, we’ve merged creative direction with cutting-edge AI technology to produce stunning, on-brand product photography—without the traditional studio costs, shipping delays, or logistical headaches. Our AI Product Shot service delivers high-quality, scroll-stopping product images in hours, not weeks, helping brands launch campaigns faster and more affordably.

Who It’s For

Whether you sell candles, cosmetics, apparel, tech gadgets, or specialty goods, our process works across industries. We can place your product in any environment, aesthetic, or lifestyle scene—from minimal modern kitchens to vibrant outdoor markets—without ever physically moving the product.

Key Features

Lifestyle Shots Without Shipping: No need to send your product to a studio—just send us your images.

Custom Backgrounds & Models: Multiple scenes, diverse model options, and brand-matched settings.

Social-First Formats: Optimized for Instagram, Facebook, Pinterest, and eCommerce platforms to stop the scroll and increase conversions.

Rapid Turnaround: From concept to final images in record time, perfect for seasonal promotions and product launches.

The Advantage

Traditional product photography can be costly, slow, and limited to one location. With our AI-driven approach, you get:

Faster production times with same-day or next-day delivery available

Unlimited creative possibilities without reshoots

Lower costs compared to full studio setups

Consistency across campaigns, even with different products or collections

The Results

Brands using our AI Product Shot service have seen:

Increased engagement on social media due to more visually dynamic content

Higher click-through rates on eCommerce listings with upgraded imagery

Significant savings on production budgets, freeing funds for ad spend and growth

Conclusion

You don’t need a full photo shoot—you need results. With Mills Creative Marketing’s AI Product Shot service, you get professional, brand-specific imagery at a fraction of the cost and time of traditional methods. This is next-level product photography for the fast-paced, content-driven marketing world.

AI VIDEO

DAVID MILLS AI VIDEO

This social media was made entirely with AI—from generative visuals and text-to-video platforms, to AI-driven voice synthesis, smart editing systems, and motion graphics. By replacing traditional shoots, location rentals, casting, and extended editing timelines, AI allowed us to produce in days what would normally take weeks—and at a fraction of the cost of a full-scale production.

I know how to communicate with AI the way a director speaks to a crew—understanding its limitations, maximizing its strengths, and combining tools to deliver cinematic, scalable, and effective video content.

Web courses for Martial arts

created martial arts courses to be sold online

AI-Enhanced Martial Arts Video Series for Multiple Gyms

Clients: Multiple Martial Arts Gym Owners

Many gym owners had valuable martial arts training expertise but limited time to film, edit, and produce professional video courses. They wanted a way to sell high-quality training programs online without sacrificing their teaching hours or adding production costs.


we created a scalable AI-powered production process to deliver complete training series for each gym—customized with their branding and style.

Key Steps:

  1. Curriculum Design – Worked with each gym to structure a progressive training program into 48 lessons.

  2. Script Development – Used AI tools to generate and refine scripts based on each gym’s preferred techniques, terminology, and teaching style.

  3. AI-Enhanced Video Production – Combined AI-generated visuals, animations, and voiceovers with select real footage to produce engaging, professional videos.

  4. Brand Customization – Applied each gym’s logos, colors, and branding to make the series feel unique to them.

  5. Sales Enablement – Provided promo clips, thumbnails, and sales page copy so each gym could market their series effectively.

The Results

  • 48 branded, ready-to-sell videos per gym without requiring the owners to spend hours filming.

  • Freed gym owners to focus on running their business and working with students.

  • Created new passive income streams for multiple gyms across different locations.

  • Provided a scalable product they can sell indefinitely.

David john mills

Long form videos

Resolve, Premiere Pro, Final Cut, Cap Cut, Adobe & Ai editing

Book a meeting to discuss your project

David John Mills Video

Who is David Mills?


David Mills creates scroll-stopping social media videos for marketing agencies, brands, and influencers.


With over 20 years of editing and content strategy experience, we produce results-driven video that connects, converts, and drives growth.


From direct response campaigns to high-performing UGC and YouTube content, we know what works—and I deliver fast.

Why David Mills?



I’ve been a senior video editor and producer in Los Angeles, cutting national commercials and TV shows for some of the world’s most recognized brands — including Disney, Jeep, Amazon, Kia, Nissan, Toyota, Bass Pro Shops, Bare Minerals, FOX, and Discovery Channel — as well as fast-growing startups

I understand how to create content that performs — both creatively and analytically. After years in television, I shifted exclusively to social media video and digital marketing, producing UGC content, vertical videos, and full-length campaigns.

Use David Mills

Currently the big trend is UGC videos. Creating them to look authentic and organic, while retaining the brand messages is a delicate balance, and I have been doing this for years with great success.

Remember it used to be about call to action and now the algorithms are favoring videos that are authentic, genuine and broad in appeal rather than niche like in the past 6 years.

I know the AI tools that actually work and this list changes nearly every day— and how to blend them into high-performing workflows.

David john mills

Social Media video editing

Samples of past client video work by David Mills

TESTIMONIALS

What others are saying

"David Mills, game-changer!"

His editing style is cinematic, engaging, and perfectly timed for audience retention. He took my raw footage and transformed it into a polished, professional video that keeps viewers hooked. The attention to detail, pacing, and seamless transitions make every video feel next-level. Highly recommend him for any creator looking to elevate their content!

- Jake Broe

"TRANSFORMATIVE!

David’s editing has completely transformed the way our products are showcased. The product videos he created for our site are sleek, professional, and conversion-focused. He understands how to highlight key features, use motion graphics effectively, and create visually compelling content that keeps potential buyers engaged. Since uploading his videos, we’ve seen an increase in sales and customer interaction. Absolutely top-notch work!

- Mark Reynolds

"Inovative Marketing!"

David’s travel and hotel video editing is simply world-class. He has an incredible eye for storytelling, making our resort look like a dream destination. The smooth transitions, vibrant colors, and breathtaking shots truly capture the essence of our hotel, making it irresistible to potential guests. His ability to highlight luxury, relaxation, and adventure all in one video is unmatched. We’ve seen a noticeable boost in bookings since using his content

- Kirstie Montague

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